Kotler, P. (2009) Marketing management [book]. 1., Europ. ed., Pearson one series. 1., Europ. ed. Harlow [u.a.]: Pearson Prentice Hall.
Chicago Manual of Style 17th edition (full note)Kotler, Philip. Marketing management. Book. Pearson one series. 1., Europ. ed. Harlow [u.a.]: Pearson Prentice Hall, [2009?], Harlow [u.a.]: Pearson Prentice Hall, [2009?].
American Psychological Association 7th editionKotler, P. (ca. 2009). Marketing management [Book]. In Pearson one series (1., Europ. ed.). Pearson Prentice Hall.
Modern Language Association 9th editionKotler, P. „Marketing management“. Pearson one series, 1., Europ. ed., book, Pearson Prentice Hall, 2009.
ISO-690 (author-date, Deutsch)KOTLER, Philip, 2009. Marketing management. 1., Europ. ed. Harlow [u.a.]: Pearson Prentice Hall. ISBN 9780273718567
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.