Mc Quarrie, E.F. (1996) The market research toolbox : a concise guide for beginners [book]. 1. [Dr.]. Thousand Oaks [u.a.]: Sage Publ.
Chicago Manual of Style 17th edition (full note)Mc Quarrie, Edward F. The market research toolbox : a concise guide for beginners. Book. 1. [Dr.]. Thousand Oaks [u.a.]: Sage Publ., [1996?], Thousand Oaks [u.a.]: Sage Publ., [1996?].
American Psychological Association 7th editionMc Quarrie, E. F. (ca. 1996). The market research toolbox : a concise guide for beginners (1. [Dr.]) [Book]. Sage Publ.
Modern Language Association 9th editionMc Quarrie, E. F. The market research toolbox : a concise guide for beginners. 1. [Dr.], book, Sage Publ., 1996.
ISO-690 (author-date, Deutsch)MCQUARRIE, Edward F., 1996. The market research toolbox : a concise guide for beginners. 1. [Dr.]. Thousand Oaks [u.a.]: Sage Publ. ISBN 0803958560