Treffer: The rise of Salesforce.com.

Title:
The rise of Salesforce.com.
Authors:
Huber, Nick
Source:
Computer Weekly; 9/2/2008, p36-37, 2p, 2 Color Photographs
Subject Terms:
ON-demand computing, CUSTOMER relationship management, COMPUTER software, WEB services, JAVA programming language, WEB browsers
Company/Entity:
SALESFORCE.COM Inc.
Reviews & Products:
COMPASSIONATE Capitalism (Book)
People:
BENIOFF, Marc R., 1964-, TRIFKOVIC, Vuk
Database:
Complementary Index

Weitere Informationen

The article discusses customer relationship management (CRM) supplier Salesforce.com Inc.'s plan to deliver software as a service (SaaS) over the Internet. Marc Benioff, chief executive officer of Salesforce.com, has written a book called "Compassionate Capitalism" and coined the term "end of software" referring to the rise of on-demand software. Vuk Trifkovic, senior analyst at Datamonitor, said that Salesforce.com has managed to produce a completely new type of software by delivering it over a browser and not on the desktop. Salesforce.com's software, which is built on web services, Java and Oracle database technology, is aimed at marketing and sales staff in the private and public sectors.

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